Programme Curriculum

The curriculum has been designed to empower working professionals in making decisions. They will gain decision making confidence by solving on average 24 management practical problems rather than memorising theory in order to pass examinations.

GMBA 6100

6 ECTS

International Management

In Module GMBA 6100 you will appreciate how your workplace is part of a larger international world. You will assess how globalisation and the great technological transformation affects your workplace today and in the foreseeable future. This will be the departure point for a discussion on strategy in Module GMBA 6200 Strategy and Transformation. Furthermore, we will challenge you to assess your abilities to communicate and negotiate across cultural borders. To appreciate the uniqueness of your home country in this global world, you will design a proposal that calls for foreign direct investment into your company.

Course units include:

  • The Nature of International Business
  • Cross Cultural Management
  • International Business Law
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GMBA 6200

10 ECTS

Strategy and Transformation

At the beginning of Module GMBA 6200 we will change the perspective and focus on you and your workplace. You will have an opportunity to assess your management skills and principles you apply in managing people around you. Succeeding in an executive position has much to do how you manage yourself and others. In the second part, we will design strategy in a world that one cannot predict. We will look at how to successfully navigate business into the future without becoming a prophet. This is a foundational module for the MBA.

Course units include:

  • Principles of effective management
  • Tasks and tools of effective management
  • Strategy intensive
  • Mastering Complexity through Navigation
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GMBA 6300

10 ECTS

Finance

In Module GMBA 6300 you will be able to analyse and evaluate the performance of your company/workplace as revealed in financial and other data you are able to access. In addition to this, you will have to evaluate the company/workplace performance including a possible investment based on the analysis of internal account data. Finally, we challenge you to plan on-going performance based on findings in your prior analysis and the residential period.

Course units include:

  • Financial Accounting
  • Financial Planning
  • Finance Intensive
  • Advanced Financial Planning
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GMBA 6400

10 ECTS

Marketing

In Module GMBA 6400 we will start with understanding the marketing opportunity. How can you develop a market for a new product or service? This may also require developing a new geographical market for an existing product/service.  In the next step, you will discover how marketing research can assist you in reducing risks associated with making marketing decisions.

The marketing residential will give you an opportunity to develop a comprehensive marketing plan for a product or service represented by you. Alternatively, you may want to take a start-up idea as a personal case and develop the marketing plan for it.

To conclude the marketing module, we will give you the opportunity to examine more in depth how one could go to market. This includes tackling how to best reach your customers in an economical way, sales and promotion channels and possibly locking up key partnerships.

Course units include:

  • Strategic Marketing
  • Marketing Research
  • Marketing Intensive
  • Leading Marketing Innovations
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GMBA 6500

10 ECTS

Human Resources

In Module GMBA 6500 you discover human resources as a strategic asset, meant to support the strategy of your company/workplace. In doing so, you will have the opportunity to assess yourself as part of an ongoing employee development programme. You will be searching for options how to improve existing systems for appraisal of performance of HR.

The HR Intensive allows for time to introspect your on your leadership qualities and personal development. You will understand why the greatest danger is not failure but being successful without understanding why.

To complete this module, we share with you what is known and what is not known about how to develop management skills and how to foster productive, healthy, satisfying, and growth-producing relationships with others in your work setting. The idea is to help you to improve your personal management competencies – to change your behaviour.

Course units include:

  • Learning and Employee Development
  • Appraisal and Performance of HR
  • Human Resources Intensive
  • Development of Management Skills
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GMBA 6600

10 ECTS

Operations

As introduction you will be equipped with skills to improve your personal performance as a project manager. In the second part, we will discuss ways operational activities support the business strategy, no matter whether you are into services or manufacturing. This discussion also looks at what may consider to be the main task of operations in times of globalisation: supply chain management.

Both, operational and supply chain management build the foundation to examine the fourth industrial revolution, which is industry 4.0 – made in Germany. The operations intensive will allow you to see industry 4.0 in practice and draw practical lessons for your own workplace

With the last course unit, we will expose you to the balanced score card approach to help your organisation translate strategy into appropriate measure to monitor success. This will incorporate much of what you have learned in strategy, finance, marketing, operations, and human resources.

Course units include:

  • Project Management
  • Operations Processes and Supply Chain Management
  • Operations Intensive
  • Strategic Performance Management
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GMBA 6800

6 ECTS

Digital Leadership and Transformation

Students studying Module GMBA 6800 will not be promoted to become chief programmers after graduation. Rather, we like you to appreciate how digitisation will change the way how we conduct business today, and actions that need to be taken today to be in business tomorrow.

Coming closer to graduation, we allow you to return to what you have learnt by assessing the degree to which digitisation may disrupt how you manage your workplace from an operational standpoint. In particular, we will assess the sales part of your business model and integrate findings of Module 6800 into a revised strategy map.

Course units include:

  • Innovation and Digital Technology
  • IT and Customer Relations
  • Managing IT and Strategy
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GMBA 6999

20 ECTS

Master Thesis

With finalising your own research project, the Global MBA comes to an end. As experienced throughout the programme, we will ask you to solve a practical management problem again, which obviously differs in scope from smaller assignments you wrote before. Important for IBR is that you will create value for you personally and/or the company that you selected as a case.

This module starts with a comprehensive research intensive that will guide you to design a very practical road map for your research project. Opposite to all other residential periods, the research professor will work with each student on a one-on-one basis. This offers you a maximum of personal attention and guarantees that you have a very clear idea of how to tackle your research project.

Those students that plan to continue their education at PhD level will particularly enjoy Module 6999 as it sets a solid foundation for doing research in industry and academia.

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